Name of the program: Operational program Employment
Project name: Training of employees of members of the Czech Footwear and Leather Association
Registration number: CZ.03.1.52/0.0/0.0/19_110/0010938
The Czech Footwear and Leather Association (ČOKA) intensively trains employees of its member companies thanks to support from the European Social Fund and the OPZ programme. The training, which is „tailored“ to companies according to their requirements, takes place in three regions, namely Zlín, South Bohemia and Central Bohemia.
The project was launched on 1 July 2019 and will end on 31 December 2022 and addresses in particular the inadequate level of knowledge, skills and competences of employees and the mismatch between the qualification level of employees and the needs of employers. A significant part of the employees who are trained are saleswomen and shoe shop managers. What sales assistants need to improve is not only customer communication and customer service, but also expertise on the range of footwear, knowledge of the proper complaints procedure, etc.
For managers and salespeople of member companies, language courses, IT courses, economic courses and, of course, courses on how to effectively lead and manage a work team will help improve their professional level
As far as technical courses are concerned, these are implemented by Academic School, Střední škola s.r.o. (now ORBIS s.r.o.) on the basis of the results of the tender for ČOKA. At present, this school is the only secondary school in our country that implements the course of study in footwear manufacturing. At the beginning of 2020, a newly renovated school shoemaking workshop was opened, which is equipped with the latest technology and a wide range of machines from the industry, including a cutting plotter. The workshop not only meets the needs of the school's young students, but enjoys wide popularity and interest in vocational retraining courses or workshops. It is at this workshop that specialised shoemaking courses will be run for the employees of CCA members.
The aim of the project is therefore to increase the level of knowledge and skills of the employees and thus ensure that their qualifications and competences are in line with the requirements of the work activities performed. In particular, we want to increase the professional level of knowledge, skills and competences of the employees and the matching of the qualification level of the workforce with the requirements of the labour market and to increase the adaptability also of older workers.
THE PROJECT IS CO-FINANCED BY THE EUROPEAN UNION.